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Resources

Six guides. No email gate.

The wholesale industry runs on tribal knowledge — the kind that takes ten years on the floor to absorb. We've written down the most useful parts. Read or print, no signup.

  • Guide 01

    The independent buyer's first-order checklist

    Eleven items to verify before you send a first purchase order — tax certs, freight class, return windows, the works. Two pages, printable.

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  • Guide 02

    Glossary: 50 wholesale terms in plain English

    FOB, MOQ, EXW, case pack, line sheet, net-30, sell-through. What they mean, what to ask, when each one matters.

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  • Guide 03

    A line sheet template you'll actually use

    Editable PDF, set up for makers who don't want to live in Excel. Includes wholesale + MSRP columns and a case-pack row.

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  • Guide 04

    Freight class without the headache

    A short, opinionated guide to NMFC classes for the categories independent retail actually ships.

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  • Guide 05

    Trade-show prep, the realistic version

    What to bring, who to talk to, what NOT to commit to on the floor. Distilled from ten years of NY NOW debriefs.

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  • Guide 06

    Negotiating terms as a new account

    When to ask for net-30, when net-60 is reasonable, and the one line that gets you both.

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Have a topic to add?

If you've got a wholesale question that isn't covered, write to us.

We rewrite these guides as we get asked the same question three times in a row. If you'd like to nudge a topic to the top of the queue, tell us — we read every note and a lot of these started as a buyer's question.

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